Shot in a cavernous hangar at Charles de Gaulle airport in and around a recently-underused Air France 777, Rousteing’s film and collection for Balmain served to whet the appetite for imminent escape even more.
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Rousteing has lately been diving into the archive of Pierre Balmain, and was tickled to learn that shortly after the founder established his couture house in 1945, he took to the skies, in the company of his friend Gertrude Stein, to promote Parisian fashions, touching down in the U.S., England and even Australia.
“She was a great writer and a great feminist, and she took him to discover America. I love the fact that he wanted to see the world and not just stay stuck in one place”, said Rousteing.
“Now, post-2020, it’s a whole lot easier for us to appreciate just how exciting those trips must have been for Pierre Balmain”, he also wrote. “After the anxious years of war and occupation, he was suddenly being offered the long-denied possibility of escaping to destinations that he had been dreaming about for years – and it must have felt incredible”.
Balmain’s Fall/Winter 2021 collection, he continued, is meant “to channel that amazing sensation of freedom”.
The Fall/Winter 2021 collection was rife with pieces that would easily fit into a world traveler’s wardrobe, inspired from the uniforms of pilots and even astronauts : grand tailored coats with rows of gold buttons, meaty shearling vests and bomber jackets, plus lots of roomy pants in khaki green for him and her. He didn’t abandon his beloved nautical stripes, here supersized for terrific sweater dressing, and he kept neon accents and seriously sexy parachute dresses for attention seekers.
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