For its new Spring/Summer 2022 campaign, COS called on photographer Tim Elkaïm, who heads to Los Angeles to shoot the photos, taken in picturesque settings in the City of Angels.
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The cast of the campaign included celebrities from a variety of backgrounds, such as supermodel and activist Christy Turlington; DJ, producer and transgender rights advocate Honey Dijon; writer and editor Antwaun Sargent; actor Finn Wittrock and models Rianne van Rompaey, Chu Wong, Keisuke Asano, Awar Odhiang, Saye Wuo and Liam Kelly.
Selected by designer Clare Richardson, the outfits were eclectic while paying homage to the brand’s circular and sustainable philosophy – 92% of the collection is sustainably sourced.
Minimalist, the brand’s signature outfits were reinvented as structured linen pieces paired with bold designs in graphic prints and sunny, cheerful colors ranging from cyan to orange.
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