EGONlab Spring/Summer 2023 - Paris Fashion Week Men’s

EGONlab Spring/Summer 2023 – Paris Fashion Week Men’s


Submerged up to our necks in all kinds of crises, what if we gave ourselves a little break to see the world differently, the time of a fashion show? That’s what the Parisian designer duo Florentin Glémarec and Kévin Nompeix of the EGONlab label had in store for us. The pair welcomed their guests in a rainbow decor where they can have their pictures taken with two mascots: a spotted mushroom and an eggplant, and a lollipop stand from the sweet shop La Quéquetterie where they can also taste genitalia-shaped pancakes on sticks, to be dipped in chocolate or sprinkles.

A childlike atmosphere, a sort of “Alice in Wonderland” of Lewis Carroll, but in the asexual way that blurred the tracks so characteristic of EGONlab.

Blurring the gender spectrum, their collection, with psychedelic accents, was delightfully contrasting and offbeat, with broad-shouldered jackets worn over shorts so short they looked like briefs; a loose-fitting blazer with small checks paired with a raw-edge skirt and frayed jeans so long you had to walk in platform shoes; or cartoon characters, such as Bugs Bunny or Speedy Gonzales running around happily on t-shirts that immediately plunged us into our childhood.

Add to that some practical and eye-catching pieces: huge wide coats with a buttoned back, perfectly tailored houndstooth suits, and summery printed shirts, and we’re willingly drawn into EGONlab’s dreamy universe.


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