Hailey Bieber (Hailey Baldwin) and her endless legs that run for miles are the new star of Jimmy Choo’s Fall/Winter 2021 campaign.
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Shot in LA both poolside and indoors by photographer Pierre-Ange Carlotti, Hailey is pictured against dramatic panoramas in the luxury brand’s most captivating pieces.
Creative director Sandra Choi calls Hailey the ‘’embodiment of the Jimmy Choo spirit today – glamorous, sexy, alluring, daring and confident’’.
According to CEO of Jimmy Choo Hannah Colman: ‘’This season marks a new chapter’’ for the brand. And Hailey Bieber’s undeniable chicness is the ideal complement for the modern era of the label.
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