Stepping away from the official Paris Fashion Week calendar, Saint Laurent has opted to showcase its Spring/Summer 2021 Men’s collection independent of the industry.
The Kering-owned luxury house went all digital by releasing, on 9 September, an online video with spectacular special effects.
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The six-minute video, titled ‘’No Matter How Long the Night Is’’ and directed by Nathalie Canguilhem, showcases models performing the sort of rooftop acrobatics race through the city, across some of the French capital’s most beautiful monuments, but also Beijing and New York.
And what about clothes ? Creative director Anthony Vaccarello stuck to Saint Laurent’s California-inspired aesthetic with items like leopard prints and embroidered bomber jackets, updated Hawaiian shirts and also stuck to classic off-duty rockstar staples like skinny suits with cropped pants, satiny shirts and wide-brimmed straw hats.
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©Saint Laurent