Founded in 1913 in Milan by Mario Prada and his brother Martino Prada, PRADA was originally a small leather goods company and importer of luggage from England. It then diversified into ready-to-wear at the end of the 1980s, until it became a luxury group thanks to Miuccia Prada, Mario Prada's granddaughter, who joined the company in 1970.
The brand is known for its mix of innovation and traditional techniques.
Marking the brand’s 110th anniversary, Prada is embarking on a journey to recount the chronicle of the brand, unveiling its sophomore Pradasphere exhibition. The
Amid the theatricality of slime cascading onto Prada’s peachy-pink mesh steel runway, there lay a message: craft transcends theatrics. For Prada’s Spring/Summer 2024 women’s
Prada stalwarts recently unveiled its official partnership with the Chinese women’s national football team. Better known as the “Steel Roses“, this power-packed team is
Jake Gyllenhaal, the Academy Award-nominated actor, is set to extend his longstanding relationship with Prada for their upcoming Linea Rossa Spring/Summer 2023 campaign. The
The luxury fashion house Prada appointed the renowned Chinese basketball player, Shuyu Yang, as their latest brand ambassador. Known for her prowess on the
Embrace the essence of Italian luxury as Prada unveils its latest gem, Prada Caffè, nestled within the prestigious Harrods department store in Knightsbridge. Open
Model Africa Perez wears all clothing and accessories from Prada in a fashion editorial lensed by photographer Pablo Sarabia for Harper’s Bazaar Spain’s September
For Prada Men’s Fall/Winter 2022 campaign, creative director Ferdinando Verderi and photographer David Sims collaborate. This season continues the “Prada Stories” concept, with Jeff