Technical innovation, function and design with the most precious fabrics were part of Alessandro Sartori’s new collection for Zegna, a collection that he defines as being a “new aesthetic and a new chapter” for the brand.
Opening with surreal aerial shots of the Oasi Zegna nature park in Piedmont, Italy and continuing into Milan, the collection underscored the brand’s perspective leading into the future, a perspective marked by several recent changes, in the aim of simplification meaning to add emphasis to the Zegna identity, by dropping the Ermenegildo from its title and also phasing out the really excellent sub-brand Z Zegna.
Back to the collection! It marked a new chapter for the brand, with a hybridization of a three-piece set (jacket, underpinning and pants) offered in the same material but in three different weights that can be combined at will. And to that end, the color palette was edited to eight shades that would allow easy mixing and matching.
Knitwear was also very present. In camel hair or cashmere from Mongolia, now certified Oasi Zegna for full traceability, they are definitely the “king of the season”, in the words of Sartori.
©Zegna
