A celebration of the brand’s 25th anniversary, Dsquared2’s Fall/Winter 2020 campaign parodies reality television to explore ideas of family and connection.
Titled ‘’D2 Family Fratello’’, the campaign features leading models Edie Campbell, Kiki Willems, Grace Hartzel and Lexi Boling. Male models Louis Goeckenjan, Joaquin Ibarra, Claas Nemitz, Braien Vaiksaar and Jeremiah Berko also round out the cast.
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With creative direction by Giovanni Bianco and artistic direction from the duo of Mert Alas & Marcus Piggott, the campaign balances a strange but seductive mix of wholesome and edgy.
In addition to images, Dsquared2 also showcases a short film with models appearing on a ‘’Big Brother’’ inspired reality show.
Stylist: Vanessa Reid
Hair: Anthony Turner
Make-up: Lynsey Alexander
Manicure: Lauren Michelle Pires
Set design: Thomas Petherick
Production: Palm Productions
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