Dunhill captures modern Britishness and its nuanced style codes in “Uniform“, its Fall/Winter 2022 campaign.
The images feature rooms decorated in a familiar Regency style. Photographer Scott Gallagher captures the brand’s new campaign on location in Belgravia. Meanwhile, models Malick Darbo, Tancrede Scalabre, Felix Cheong-MacLeod, Andrew Westermann and Gaurav Sonawane share the spotlight with hairstyling by Matt Mulhall. This cast represents the varied nature of the Dunhill man.
“This collection is a return to a certain discipline and tradition, yet there is always a simultaneous sense of British subversion within what we do and in the person who might wear Dunhill“, said creative director Mark Weston. “I wanted to represent that here“.
The campaign displays chosen styles that incorporate attention to detail, innovative functionality, and forward-thinking design. The mastery of tailoring that Dunhill is known for takes center stage, accentuating the brand’s distinctive jackets and providing an approach to exquisite style that is both simple and sophisticated.