Etro Fall Winter 2021 Campaign

Etro Fall/Winter 2021 Campaign

November 8, 2021
by
ADVERTISING

Etro unveils its Fall/Winter 2021 campaign titled ‘’The House of Etrovaganza’’ – a pure expression of the brand’s eclectic and haute-bohemian style.

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Captured by photographer Julien Martinez Leclerc, a series of dynamic studio portraits make up the advertisements. A diverse cast includes Lola Nicon, Maty Fall, Nicolas Dax, Valentin Humbroich, Zoe Petit, Sonny Charlton, Hyunji Shin, Moustapha Sy, Sharon Alexie, Mila van Eeten, Rayane Allali and Anita Lorusso. Embracing a refined and nonchalant aesthetic, rooted in the brand’s enlightened tradition and evolving vision of luxury – timeless and extravagant at once – the protagonists pose for the camera in a spontaneous and absolutely individual way. The joy of color and prints – Eto’s signature trait – emerges through the iconic Paisley, and through the intricate flair of the new patchwork and jacquard motifs playing with Renaissance memories, ‘70s flashbacks and rock accents.

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The single long take video brings to the screen a vibrant mix of real and poetic characters, each one with their own unique attitude, from the painter to the skater, the ballet dancer to theater performers.

Stylists: Giovanni Dario Laudicina & Géraldine Saglio
Hair: Louis Ghewy
Make-up: Karin Westerlund
Creative director: Macs Iotti

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