Kate Winslet channels timeless elegance in the new Longines Mini DolceVita campaign

Kate Winslet channels timeless elegance in the new Longines Mini DolceVita campaign

The Longines Mini DolceVita collection expands with new models featuring exclusive double-wrap leather straps. Kate Winslet stars in a captivating campaign that embodies the brand's timeless elegance and celebrates her unique vision of time.
May 7, 2024
by
ADVERTISING

Launched in 2023, the Longines Mini DolceVita collection is expanding this year with new models featuring exclusive double-wrap straps. Made of supple nappa leather in black, beige-gold, pink, red, orange or green, these straps encircle the wrist in the unmistakable Longines design. Presented in the iconic rectangular case, with or without diamonds, the new Mini DolceVita timepieces demonstrate once again that elegance lies in the smallest details. To launch these watches, the winged hourglass brand collaborated with its Ambassador of Elegance, Kate Winslet, on an original campaign that celebrates her unique vision of time.

Kate Winslet channels timeless elegance in the new Longines Mini DolceVita campaign

With its understated profile, its classic style and its aesthetic variations that are both modern and timeless, the Mini DolceVita perfectly reflects the “discreet luxury” and elegance of Longines. A resolutely contemporary jewelry watch, the Mini DolceVita is an extension of the Longines DolceVita family, inspired by an iconic piece created by the brand in 1927.

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This year, the Mini DolceVita comes with new double-wrap leather straps with an exclusive Longines design. Available in a variety of sizes and colors, these straps wrap around the wrist with comfort and flexibility. In a subtle nod to the equestrian world dear to Longines, the strap holes are numbered from 1 to 6 by hot stamping, similar to the stirrup straps that connect the horse’s saddle to the stirrup.

Kate Winslet channels timeless elegance in the new Longines Mini DolceVita campaign

Presented in a rectangular stainless steel case measuring 21.50 mm x 29.00 mm, water-resistant to 3 bar (30 meters) and equipped with a high-precision L178 quartz movement, the new Mini DolceVita is available in six elegant and unique variations.

Three versions feature a rectangular silver Roman numerals dial with flinqué decoration. Its delicate geometric motifs are guilloché. It is completed by painted Roman numerals and blued steel hands. The small seconds are revealed in a square sub-dial at 6 o’clock. These models come with a double-wrap strap in black, beige gold with ivory stitching or pink nappa leather. The latter two are set with 38 Top Wesselton diamonds.

Kate Winslet channels timeless elegance in the new Longines Mini DolceVita campaign

The three versions are then presented on a polished silver Cosmo circular dial. A matte white hour marker separates the outer square from the inner circle. A matte white circular subdial for the small seconds at 6 o’clock completes the look. The painted Roman numerals, the elongated hour-markers and the blued steel hands contrast with the light tones of this sober dial. Reflecting the contemporary elegance of the collection, these models come with red, orange or green nappa leather straps.

Kate Winslet channels timeless elegance in the new Longines Mini DolceVita campaign

To showcase these bold timepieces, the brand is launching a new campaign with its Ambassador of Elegance, Kate Winslet. Set against a magnificent seaside backdrop, the campaign highlights the actress’ unique concept of time. Time… to simply be.

Photographer Greg Williams brings his masterful touch to the campaign, capturing Kate’s elegance in a natural and authentic way.

Read more: Barbara Palvin, the new face of grace for Longines Ambassador of Elegance

Kate Winslet channels timeless elegance in the new Longines Mini DolceVita campaign
Kate Winslet channels timeless elegance in the new Longines Mini DolceVita campaign
Kate Winslet channels timeless elegance in the new Longines Mini DolceVita campaign
Kate Winslet channels timeless elegance in the new Longines Mini DolceVita campaign
Kate Winslet channels timeless elegance in the new Longines Mini DolceVita campaign
Kate Winslet channels timeless elegance in the new Longines Mini DolceVita campaign
Kate Winslet channels timeless elegance in the new Longines Mini DolceVita campaign
Kate Winslet channels timeless elegance in the new Longines Mini DolceVita campaign