When Stella McCartney marries her brand’s signature vegan ethos with the transcendent allure of Kendall Jenner for the Fall/Winter 2023 campaign, fashion enthusiasts can’t help but anticipate a synergy of grace and eco-consciousness.
Stella McCartney’s Fall/Winter 2023 campaign emerges as a masterpiece of artistic and ethical fashion. Harley Weir’s lens magnifies not just the beauty of Kendall Jenner but also the harmonious interplay between humanity and nature. The historic Manège de l’École Militaire, France’s oldest riding school, had previously set the stage for Stella McCartney’s Fall/Winter 2023 runway show. This time, the campaign unfolds in a salt flat’s austere beauty, blending the robust dynamism of wild horses with the ethereal charm of Kendall Jenner.
The collection, which pays tribute to the splendor of the equestrian world, also doubles down on Stella McCartney’s unwavering commitment to animal welfare. Reimagining the luxury of fur, feathers, and leather, McCartney introduces creations forged from groundbreaking, cruelty-free innovations. This commitment resonates profoundly in every ensemble, echoing an urgent plea for respect towards Earth and its denizens.
The visuals, meanwhile, narrate a compelling story. Amidst salt flats, where nature meets infinity, Kendall Jenner, not just as a top model but an equestrian enthusiast (she has said that her girlhood dream was to become a horseback rider), seems to converse in a silent dialogue with her equine counterparts. With every frame, the model, with her undeniable aura, becomes a reflection of a terrestrial deity, enhancing the campaign’s appeal through her sharp silhouetted attires.
Jenner’s personal love for horses and her childhood aspirations of horseback riding render her the quintessential choice for this campaign. Through her, Stella McCartney‘s vision comes alive – a vision of coexistence, where humans and animals, elegance and rawness, seamlessly meld.
Hair: Mee Kyung
Make-up: Emma Miles
Manicure: Cecilia Marchis-Mouren