Maison Kitsuné unveils its new Fall/Winter 2020 campaign captured by photographer Katja Rahlwes.
The energy of this season is strong, mysterious, almost mystical. The colorful fantasy of distant countries mixes with 70s rock, grunge meets sport, l’Homme explores la Femme, la Femme reinvents l’Homme.
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In its Fall/Winter 2020 collection, Maison Kitsuné delivers a manifesto of a redefined, free and emancipated style. An optimistic and daring vision. An infusion of soft, pop, and fluorescent colors imprint fabrics and knits. No borders, no limits…materials mixing patchworks and stripes, textures that blend and overlap, reliefs that appear unexpectedly. Velvets ribbed and shaved, textured jeans, degraded shades, imitated leather, draped wool, and embroidered chenille come to life in 3D.
Playful, psychedelic, the attitude is uninhibited. Playing with genres and codes: the jacket is worn as a shirt, the suit pant becomes sporty. Garments adapt to a new life, enlarging their pockets, belting their sides, modernizing the old, and refreshing the lines.