This summer, Samsøe Samsøe will launch its inaugural eyewear collection, innovatively crafted in collaboration with Yuma Labs.
This exciting new collaboration includes four distinct styles, each available in a selection of four classic, yet powerful shades to craft a daring summer look. The designs encapsulate the timeless elegance of Samsøe Samsøe’s aesthetic, blending seamlessly with the innovative, eco-friendly approach of Yuma Labs.
Every pair of sunglasses in this collection boasts a composition of 100% recycled polyester, marking a significant stride towards sustainable eyewear solutions. But this eco-conscious effort doesn’t stop at the materials used. Yuma Labs has also developed a special QR code for each pair, providing customers with an intriguing look into the circular life cycle of their sunglasses.
Moreover, as part of their commitment to sustainability, Samsøe Samsøe and Yuma Labs are introducing a recycling initiative for the spring of 2024. Customers will be able to return their sunglasses from this collection and future ones, facilitating a closed-loop system that prevents waste. In return, customers will receive a discount code to use on samsoe.com, thus incentivizing the recycling process.
The Samsøe Samsøe eyewear collection is now available both in-store and online at samsoe.com, with prices starting from €85.
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