Sportmax Spring Summer 2022 - Milan Fashion Week

Sportmax Spring/Summer 2022 – Milan Fashion Week

/
ADVERTISEMENT
  •  
  •  
  •  
  •  
  • 2
  •  
  •  
  •  
  •  
  •  
  •  
  •  
    2
    Shares

Inspired by the dichotomy between “order and chaos, light and obscurity”, Sportmax fashion director Grazia Malagoli offered new interpretations of the Sportmax stylistic codes while focusing on contrasts.

If you like our blog, please consider buying us a happy coffee by clicking on this link. Thank you! ☺

The legendary artistic duo of avant-garde musician John Cage and American choreographer Merce Cunningham, famous for having revolutionized contemporary dance, was the inspiration behind this collection, where references to dance were omnipresent.

ADVERTISEMENT

Thus, looks fused a Baroque sensibility with minimalist functional codes for an interesting clash: streamlined pants, second-skin knitted overalls, elongated blazers and baggy pants with a ’90s vibe were juxtaposed with gathered and draped ethereal dresses, crafted from gauze, silk georgette and tulle.

We started with the concept of a break. We wanted to break with existing schemas in order to find new ways of constructing something around the body”, explained Grazia Malagoli. “The idea was to work with oppositions and contrasts by mixing the hyper-decorative baroque with the simplicity of minimalism, the skintight garments of dancers with more theatrical pieces featuring 3D decorations and effects”.

The same dichotomy was applied to the colors with a play of opposition between neutral tones including nude, whites and ecru with shades of orange, fuchsia, yellow, light blue and lilac.

LATEST POSTS

Sportmax Spring Summer 2022 - Milan Fashion Week
ADVERTISEMENT
Sportmax Spring Summer 2022 - Milan Fashion Week
Sportmax Spring Summer 2022 - Milan Fashion Week
Sportmax Spring Summer 2022 - Milan Fashion Week
ADVERTISEMENT
Sportmax Spring Summer 2022 - Milan Fashion Week
Sportmax Spring Summer 2022 - Milan Fashion Week
Sportmax Spring Summer 2022 - Milan Fashion Week
ADVERTISEMENT
Sportmax Spring Summer 2022 - Milan Fashion Week
Sportmax Spring Summer 2022 - Milan Fashion Week
ADVERTISEMENT
Sportmax Spring Summer 2022 - Milan Fashion Week
Sportmax Spring Summer 2022 - Milan Fashion Week
Sportmax Spring Summer 2022 - Milan Fashion Week
ADVERTISEMENT
Sportmax Spring Summer 2022 - Milan Fashion Week
Sportmax Spring Summer 2022 - Milan Fashion Week
Sportmax Spring Summer 2022 - Milan Fashion Week
ADVERTISEMENT
Sportmax Spring Summer 2022 - Milan Fashion Week
Sportmax Spring Summer 2022 - Milan Fashion Week
Sportmax Spring Summer 2022 - Milan Fashion Week
Sportmax Spring Summer 2022 - Milan Fashion Week
Sportmax Spring Summer 2022 - Milan Fashion Week
Sportmax Spring Summer 2022 - Milan Fashion Week
Sportmax Spring Summer 2022 - Milan Fashion Week
Sportmax Spring Summer 2022 - Milan Fashion Week

©Sportmax


  •  
  •  
  •  
  •  
  • 2
  •  
  •  
  •  
  •  
  •  
  •  
  •  
    2
    Shares
Previous Story

Olivia Martín by Anya Holdstock for Vogue Spain September 2021

Next Story

Missoni Spring/Summer 2022 – Milan Fashion Week