Alexander McQueen, the iconic brand, recognized worldwide for its unique designs and captivating perfumes, is adding an opulent range of home fragrances to its repertoire. These sumptuous candles aren’t just an addition to McQueen‘s celebrated line of ready-to-wear and accessories, they are a bold statement, a brand-wide metamorphosis expanding its reach into the homeware sphere.
The collection comprises three enticing scents: Ghost Flower, Pagan Rose and Savage Bloom. These aren’t just random assortments of aromas, each fragrance narrates an intriguing tale of duality. Light versus darkness, innovation against tradition, strength rivalling fragility – the brand has skillfully infused these contradictions into each scent. An interplay of juxtaposed concepts, reminding us of the McQueen DNA that thrives on beautifully merging opposites.
Notably, each scent is a creative masterpiece, born from the imaginative minds of different perfumers. Their challenge? To translate the essence of Alexander McQueen – its complex narrative and timeless elegance – into a scent. And the outcome? A series of olfactory storytelling that subtly recalls the brand’s theatrical runway spectacles.
As you would expect from McQueen, the packaging is just as impressive as the scent within. Candles, shaped like eggs, are housed in sleek black lacquered glass with an option of silver metal, antique dark metal, or antique gold lids. These stylish masterpieces arrive nestled in a recyclable wooden crate, resonating with the brand’s commitment to sustainable luxury.
And the candles themselves? They’re a delicate blend of black mineral and rapeseed waxes, promising a cleaner, environmentally-conscious burn. The choice of notes is equally luxurious – think a powerful medley of saffron, tuberose and oud in Savage Bloom; the delightful duet of fresh freesia and peony with earthy patchouli in Ghost Flower; and the enchanting trio of wild rose, cognac and peat moss in Pagan Rose.
Starting Wednesday, these home fragrances, each priced at a luxe 295 pounds, will be available at select McQueen stores and the brand’s official website.
Read more: Alexander McQueen Pre-Fall 2023 Campaign
