There’s a magnetic pull that’s almost indescribable, an otherworldly enchantment that permeates the air, when one first lays eyes on the AMI Alexandre Mattiussi Fall/Winter 2023 campaign.
The new season collection, captured through the masterful lens of the iconic Paolo Roversi, exudes an ethereal quality. It’s an intimate, elegant, yet unpretentious dance of light and shadow, textures and silhouettes, evoking a sentiment reminiscent of timeless art pieces. The journey of unraveling the narrative woven into each piece, each portrait, is as mesmerizing as the articles of clothing themselves.
Roversi’s “Magic Box” technique is pushed to its zenith. The delicate natural light that washes over the collection illuminates not just the clothing, but the very essence of AMI Alexandre Mattiussi. Each article, under Roversi’s touch, transforms into a narrative of quiet confidence, echoing the brand’s consistent visual narrative that is a symphony of soulful and sensitive expressions.
“Photography as painting with light,” Roversi’s ethos, breathes life into this collection. Half of the images are cast in full portraits, their quiet elegance supported by a simple canvas backdrop, whilst the others are steeped in dark tones, with natural light casting evocative dances across the subjects’ faces. The resultant powerful drama and nostalgia are akin to visual poetry, speaking of the depths and heights of human experience.
Carlos Nazario’s stylistic translations are noteworthy, echoing the soulfully embellished takes on French classics by designer Alexandre Mattiussi into voluminous, striking contemporary silhouettes.
The models, including the iconic Guinevere van Seenus, Audrey Marnay, América González, Noah Hanes, Taemin Park, and Matthew Seymour, become more than mere presenters of this collection. They are the embodiments of an aesthetic that transcends time, place, and convention.
In the universe of fashion, where transient trends are often mistaken for enduring style, AMI Alexandre Mattiussi stands as a beacon of depth, resonance, and unwavering authenticity. The Fall/Winter 2023 campaign is not merely a presentation of a seasonal collection; it is an invitation into a realm where fashion, art, and soul intersect.
Make-up: Adrien Pinault
Manicure: Typhaine Kersual
Casting: Piergiorgio Del Moro