Unlocking desires with Blackpink's Rosé and Tiffany & Co. special Lock collection
©Photo: Tiffany & Co. / Kim Hee June

Unlocking desires with Blackpink’s Rosé and Tiffany & Co. special Lock collection

September 14, 2023
by
ADVERTISING

Tiffany & Co., the American jeweler renowned for its exquisite designs, has unveiled a captivating new capsule collection that will undoubtedly steal the hearts of many. Inspired by its house ambassador and K-pop sensation, Blackpink‘s Rosé, the collection, aptly named Tiffany Lock Rosé Edition, brilliantly combines the elements of love, power, and connection that Rosé embodies.

The collection features four distinct styles, all meticulously crafted with 18-karat rose gold and adorned with rare pink sapphires, a gemstone that symbolizes love and power. According to Alexandre Arnault, executive vice president, product and communication at Tiffany & Co., “Rosé is a true superstar whose music and creative purpose is anchored in the power of connection. Her Lock capsule collection reflects this spirit and embodies who she is as an artist.”

Drawing inspiration from an archival padlock dating back to 1883, the Tiffany Lock collection pays tribute to the brand’s heritage and celebrates the unbreakable bonds and infinite power of love that connect us all. With its sleek silhouettes, the capsule includes a classic Lock bracelet, a pair of earrings, and pendants available in small or medium sizes.

For Rosé, a member of the K-pop supergroup Blackpink, inspiring a capsule collection for Tiffany & Co. is an immense honor. “It is such an honor to inspire a capsule collection for Tiffany. It’s exciting to see the iconic Lock collection reimagined with such rare gemstones and I’m excited to share this fun project with my fans and also fans of the Lock collection,” she expressed.

The Tiffany Lock Rosé Edition made its debut today at the LVMH Moët Hennessy Louis Vuitton owned jeweler’s new Omotesando store in Tokyo. Following this, on Friday, the collection will be available in China, South Korea, and at The Landmark in New York City, before being offered to clients worldwide on October 1st.

Read more: The brilliance of Tiffany Lock campaign expanded with Rosé, Jimin, Nancy Ajram and Florence Pugh