Giorgio Armani, the man with eyes as piercing as his tailoring, watched his Fall/Winter 2024 show with a discerning eye. This season, he wasn’t just presenting clothes, he was offering a masterclass in effortless elegance, a philosophy woven into the very fabric of his collection.
Gone were the ostentatious displays of previous seasons. Instead, Armani embraced a quiet confidence, his signature silhouettes relaxed and elongated. Soft, cardigan-like jackets, some brushing the fingertips, draped over loose, pajama-inspired trousers. The overall mood was one of unstudied ease, a deliberate departure from the frenetic energy often seen on the Milan runways.
But amid the relaxed charm, Armani‘s keen eye for detail shone through. Rich tweeds, herringbones and flannels were juxtaposed with unexpected pops of leopard-print velvet, adding a touch of playful sophistication. And in a nod to the growing influence of activewear, pieces from his Neve skiwear line blended seamlessly into the collection, blurring the lines between city streets and snowy slopes.
“These are clothes I could wear,” Armani declared backstage, his voice a testament to the collection’s personal touch. “The proportions are bigger, more comfortable,” he explained, “and the emphasis on ease feels right.”
It wasn’t just about comfort, though. It was about a quiet confidence, a knowledge that true style lies not in ostentatious displays but in the subtle nuances of fabric, cut, and color. Ever the pragmatist, Armani rejected the notion of menswear as an “object of desire at any price.”
“It has to be about a beautiful suit, a beautiful jacket, a beautiful fabric and color, and the combination of these, nothing more,” he insisted. “This is a more difficult exercise,” he added, a twinkle in his blue eyes.
And difficult it may be, but Armani has mastered it. His Fall/Winter 2024 collection is a sonata of understated elegance, a testament to the enduring power of his vision. It’s a collection for men who appreciate the finer things, who understand that true style whispers rather than shouts.
As for the tie, a ubiquitous presence on other Milan runways, Armani remains hopeful. “I do hope it returns,” he mused, acknowledging its place in certain occasions. But for now, he’s content to let his clothes speak for themselves, their quiet confidence a far more powerful statement than any flashy accessory.
©Photo: Giorgio Armani