Karl Lagerfeld is pleased to announce its collaboration with top model, actress and activist Amber Valletta, to co-develop an eco-friendly accessories collection for the Spring/Summer 2021 season. The conscious designs – including a special-edition K/Kushion bag – are craftea with innovative, socially sustainable materials sources with minimal ecological impact, with styles ranging from €49 – €595.
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“To see it all coming to life is a great achievement and honor, I am convinced that Karl would have loved it”, said Amber Valletta. “I love being abIe to continue his legacy – chic, bold and innovative! It was exciting to see now thoroughly the Karl Lagerfeld brand is researching sustainable practices and materials. They continue to impress me with their knowledge and commitment to design, and producing in a new and conscious way”.
The K/Kushion was inspired by a tailor-made cushion that Karl Lagerfeld carried on his worldly travels; few people knew about the cushion, which he had kept since his childhood, and over time it became weathered and worn. Mimicking this silhouette, the K/Kushion bag has a voluminous effect and is pillowy soft to touch.
The Karl Lagerfeld x Amber Valletta edition of the K/Kushion is available in two eco-friendly material options. The first is crafted from a vegan cactus leather which is an environmentally sustainable and recyclable material. Engineered by Desserto in Mexico, it has a plant-based, organic carbon content that’s made with huge water savings as no irrigation is required. It’s also cultivated with no chemicals like herbicides or pesticides. The bags are colored with organic pigments; the green option has a pleated finish, while the black options are available with either a pleated finish or a sleek, seamless exterior.
The second K/Kushion style is made from a 90% recycled cotton in a neutral sandy hue. The fabric has been certified by the Global Recycle Standard (GRS), an organization that sets requirements for third-party accreditation of recycled content. The bap is finished with a signature stitching effect in a quilted pattern, and a decorative cord detail that’s also made from GRS-certified recycled cotton.
The profits generated from the sale of the Karl Lagerfeld x Amber Valletta K/Kushion bag is used to make an independent donation to The Ocean Cleanup non-profit organization, a charity which aims to rid the world’s oceans of plastic. The charity’s goals in ocean protection align with one of the three pillars of the Fashion Pact, which Karl Lagerfeld signed in 2019 as part of its continued efforts to reduce its environmental impact.
“This collaboration shows that we don’t have to sacrifice great style to make responsibly made fashion”, said Amber Valletta. The eleven-piece capsule collection also features a range of essential small accessories selected by Valletta, including a reusable water bottle, zip wallet, cara holder, face mask, and washbag.
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The Karl Lagerfeld x Amber Valletta collaboration is available on KARL.COC and Zalando, plus at Karl Lagerfeld stores worldwide. A second sustainable collaboration will expand to include both accessories and ready-to-wear styles for the Spring/Summer 2022 collection.