The latest Puma x Staple collection heralds the arrival of the Lunar New Year in 2024, specifically celebrating the Year of the Dragon.
At the heart of the collection is the revival of Staple’s original “S” dragon logo. This emblem, combined with the collection’s distinctive black, gray and pink color scheme, pays homage to both the rich traditions of the Lunar New Year and the contemporary flair of urban fashion.
The launch of the collection is not only about the products, but also the story behind them. Puma and Staple have partnered with the New York Chinese Freemasons Athletic Club (CFMAC), an organization with a storied history dating back to 1956. Known as the oldest Chinese Lion Dance Club in New York City, CFMAC brings more than performance to the table. They are the guardians of a rich cultural legacy, offering young people the opportunity to immerse themselves in traditional Chinese heritage through lion dance, martial arts and athletics.
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The Puma x Staple collection ranges in price from $45 USD to $130 USD, making it accessible to a wide audience of footwear enthusiasts. This range includes both apparel and sneakers, offering something for every style preference. These items are already available on staplepigeon.com and puma.com.
Read more: MCM & BAPE roar into Lunar New Year 2024 with golden dragons
