Nike G.T. Cut 3 takes basketball to the next level in ZoomX Foam
In the dynamic world of basketball footwear, Nike‘s latest innovation is making waves among enthusiasts and professionals alike. The Nike G.T. Cut 3 is
Puma x Rhuigi NYC basketball inspires ”New York Worldwide” collection
The Puma x Rhuigi partnership, entrenched in a deep-seated admiration for New York’s basketball scene, has once again made waves with their fourth ”New
Fendi Active: Basketball Capsule, an Italian touch on the court
Fendi, the acclaimed Italian luxury fashion house, brings its iconic design language to the basketball court with the unveiling of a unique, limited-edition activewear
Chinese basketball star Shuyu Yang named as Prada’s newest brand ambassador
The luxury fashion house Prada appointed the renowned Chinese basketball player, Shuyu Yang, as their latest brand ambassador. Known for her prowess on the
Nike opens “Art of Victory” exhibition at Centre Pompidou in Paris
This summer, as the world’s best athletes gather in Paris for the Olympic and Paralympic Games, Nike is partnering with the iconic Centre Pompidou
David Koma Spring/Summer 2025 – Milan Fashion Week Men’s
David Koma‘s Spring/Summer 2025 menswear collection is a bold exploration of the intersection between dance and fashion. Drawing inspiration from Jiří Kylián’s Sarabande, Koma
Prada names Jia Ling as new brand ambassador
Chinese director, actress and comedian Jia Ling has become Prada‘s latest brand ambassador. This bold choice by Prada strengthens the brand’s ties with the
Nike Clogposite “Triple Black” sets new standard in slip-on sneakers
With the release of the Nike Clogposite “Triple Black“, Nike has once again proven its prowess in the sneaker industry. This new addition to
Skims x WNBA ”Fits Everybody” campaign
Skims, the official underwear partner of the WNBA, has launched an inspiring campaign featuring WNBA legend Candace Parker, rising star Cameron Brink and other
Jack Harlow’s New Balance 1906R, a long-awaited collaboration
Jack Harlow, the 26-year-old Kentucky-born rapper, finally has his own New Balance sneaker, a long-awaited collaboration that has been years in the making. A
Nike Air Force 1 Low “NY vs. NY” unleashes summer vibe on city streets
As the “NY vs. NY” series returns, Nike is preparing to drop another Air Force 1 Low, a sneaker that embodies the essence of
Jordan World of Flight arrives at Beijing Sanlitun
Jordan World of Flight (WOF) Beijing Sanlitun finally opened its doors on March 23rd, becoming the first WOF store in China. Located at 15
Puma x Sophia Chang unveil new collaboration
The Puma x Sophia Chang collaboration has finally arrived, marking a decade since their first partnership. This new collection celebrates women’s basketball, inclusivity and
Off-White Fall/Winter 2024 – Paris Fashion Week
Off-White‘s Fall/Winter 2024 collection, titled “Black by Popular Demand,” marks a new chapter for the brand under the creative direction of Ib Kamara. The
Victor Wembanyama takes flight as Louis Vuitton’s newest house ambassador
French luxury powerhouse Louis Vuitton has just added a rising star to its roster of house ambassadors: none other than basketball prodigy Victor Wembanyama.
Puma Stewie 2 “Mi Amor” colorway celebrates Valentine’s Day 2024
In the spirit of Valentine’s Day 2024, Puma and WNBA star Breanna Stewart have teamed up to release the latest iteration of the popular
Rhude Fall/Winter 2024 – Paris Fashion Week Men’s
The runway lit up, not with the glow of city lights, but with the soft hum of a satellite hovering overhead. It was a
Jayson Tatum inspires performance and style in new Jordan Tatum 2
Jayson Tatum’s latest shoe creation, the Jordan Tatum 2, embodies the unique blend of movement and passion that is the Jordan Brand‘s philosophy in
Unwrap the Kith x Asics EX89 “Outdoor” in a festive Christmas colorway
The holiday season brings a delightful surprise for sneaker enthusiasts as the Kith x Asics EX89 “Outdoor” arrives in a vibrant holiday colorway. This
Nike Kobe 8 Protro: A tribute in Court Purple
Sneaker enthusiasts and basketball fans, the wait is almost over. The highly anticipated Nike Kobe 8 Protro are set to hit shelves in a
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