Jake Gyllenhaal, face of Prada's Linea Rossa Spring-Summer 2023 campaign

Jake Gyllenhaal, face of Prada’s Linea Rossa Spring/Summer 2023 campaign

June 8, 2023
by
ADVERTISING

Jake Gyllenhaal, the Academy Award-nominated actor, is set to extend his longstanding relationship with Prada for their upcoming Linea Rossa Spring/Summer 2023 campaign.

The revered Italian fashion house has once again enlisted the star-power of Gyllenhaal for its Linea Rossa Spring/Summer 2023 eyewear campaign. The compelling visuals for the campaign were captured by famed photographer Norbert Schoerner.

In the campaign images, Gyllenhaal is featured donning pieces from Prada‘s trailblazing Impavid eyewear collection. This range, deriving its inspiration from designs tailored for high-performance sports, includes one particular model boasting technologically advanced lenses purported to boost color contrast in sports settings.

Jake Gyllenhaal, face of Prada's Linea Rossa Spring-Summer 2023 campaign

To depict the versatility of the eyewear collection, the photographs highlight Gyllenhaal against a backdrop of urban sophistication and rustic charm.

I’m deeply honored to extend my relationship with the Prada family by working with the extraordinary Norbert Schoerner for the 2023 Prada Linea Rossa eyewear campaign. I have nothing but respect for the Prada team, a group of remarkable artists and partners, and our time spent working on this campaign was truly enjoyable. The newly unveiled Prada Linea Rossa eyewear stays true to the brand’s aesthetic essence, showcasing impressive design and expert craftsmanship.“, Jake Gyllenhaal stated.

Jake Gyllenhaal’s journey with Prada began in 2021 when he first teamed up with the brand to become the ambassador for its new men’s fragrance, Prada Luna Rossa Ocean.

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Jake Gyllenhaal, face of Prada's Linea Rossa Spring-Summer 2023 campaign
Jake Gyllenhaal, face of Prada's Linea Rossa Spring-Summer 2023 campaign
Jake Gyllenhaal, face of Prada's Linea Rossa Spring-Summer 2023 campaign