Miuccia Prada collaborates with creative director Ferdinando Verderi and photographer Jamie Hawkesworth to deliver Prada’s Spring/Summer 2020 campaign entitled ‘’Plain Redefined As Daring Attitude’’.
The images feature portraits of models with PRADA spelled out using different words to represent the label’s ideal woman. A cast features Freja Beha Erichsen, Anna Ewers, Sara Blomqvist, Berit Heitman, Ruiqi Jiang, Ashley Radjarame, Kyla Ramsey, Charlotte Rose, Miriam Sanchez, and Zso Varju. Miuccia Prada’s designs include knit tops, sequin embroideries and leather handbags.
Stylist: Olivier Rizzo
Hair: Anthony Turner
Make-up: Dick Page