Y-3 and adidas unveil "Technical Effortlessness" in Spring-Summer 2023 Chapter 2

Y-3 and adidas unveil “Technical Effortlessness” in Spring/Summer 2023 Chapter 2

May 3, 2023
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adidas and Y-3, the groundbreaking collaboration between the global sportswear giant and renowned designer Yohji Yamamoto, are back with their latest Spring/Summer 2023 Chapter 2 collection.

This season, the partnership elevates its signature renegade dynamism by boldly exploring the concept of “Technical Effortlessness“. Drawing inspiration from Yohji’s legacy of utilitarian workwear and the brand’s core principles of outdoor-ready design and functional detailing, the new collection reimagines an array of garments, footwear and accessories with innovative features and cutting-edge silhouettes.

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Y-3 and adidas unveil "Technical Effortlessness" in Spring-Summer 2023 Chapter 2

In the Spring/Summer 2023 Chapter 2 collection, Y-3 takes Yohji’s avant-garde sensibility to new heights, as “Technical Effortlessness” is brought to life through adaptable details such as fabric cords, snap buttons, straps and asymmetric cuts. These elements are seamlessly integrated into apparel and accessories, blending functionality with a unique aesthetic.

The footwear offerings in this collection are no less impressive, as they showcase disruptive sneakers that masterfully experiment with form and function. The Y-3 TERREX SWIFT R3 GTX takes center stage, available in both high and low-cut silhouettes. Designed for the great outdoors, these dynamic shoes boast a mix of neoprene, textile, and rubber materials, while a waterproof GORE-TEX® membrane ensures protection against the elements.

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Y-3 and adidas unveil "Technical Effortlessness" in Spring-Summer 2023 Chapter 2

Complementing the launch of the Spring/Summer 2023 Chapter 2 collection, Y-3 continues the narrative from Chapter 1 with a captivating campaign that celebrates the brand’s Japanese origins. The campaign’s visuals are the result of a collaboration with acclaimed artist Takashi Homma, inspired by his “New Waves” series. Set in a coastal location, the serene and reflective images evoke a powerful connection between land, sea and sky.

Y-3 and adidas unveil "Technical Effortlessness" in Spring-Summer 2023 Chapter 2

In addition to the breathtaking stills, director Emily Okuda-Overhoff captures the essence of the collection through beachscapes and lush greenery. Cult photographer Shoichi Aoki, known for his work in Harajuku, also contributes to the Chapter 2 lookbook, documenting Y-3’s journey to the coast in his unmistakable style.

Fearlessly marching into the future, the second chapter of Y-3’s Spring/Summer 2023 collection is now available on adidas.com/y-3, in Y-3 stores and through select global retailers.

Read more: adidas x Gucci Collection: A fusion of heritage and modernity in Spring/Summer 2023 footwear

Y-3 and adidas unveil "Technical Effortlessness" in Spring-Summer 2023 Chapter 2
Y-3 and adidas unveil "Technical Effortlessness" in Spring-Summer 2023 Chapter 2
Y-3 and adidas unveil "Technical Effortlessness" in Spring-Summer 2023 Chapter 2
Y-3 and adidas unveil "Technical Effortlessness" in Spring-Summer 2023 Chapter 2
Y-3 and adidas unveil "Technical Effortlessness" in Spring-Summer 2023 Chapter 2
Y-3 and adidas unveil "Technical Effortlessness" in Spring-Summer 2023 Chapter 2