New Balance Football has just signed Brazilian football prodigy Endrick Felipe Moreira de Sousa (known mononymously as Endrick). This is a move that shows
Puma has joined forces with Scuderia Ferrari to unveil an innovative apparel that marries the thrilling arenas of motorsport and American football. The 2023
As the sun warms up for this summer’s much-anticipated tournament FIFA Women’s World Cup, Nike unveils its newest mission – the awe-inspiring “What The
As our digital world continually evolves, unexpected and exciting collaborations arise, broadening the horizons of what’s possible. With that said, imagine strapping on your
Prada stalwarts recently unveiled its official partnership with the Chinese women’s national football team. Better known as the “Steel Roses“, this power-packed team is
When it comes to sports and high fashion, they’ve traditionally been considered as polar opposites, with athletes donning formal attire for special occasions and
In the world of fashion, where creativity meets dynamism, the collaboration between Missoni Sport and Mike Maignan, the renowned goalkeeper of AC Milan and
Mango Man celebrates the spirit of resilience embodied by football icon Antoine Griezmann in its upcoming Spring/Summer 2023 collection. Aligning with Griezmann’s ethos of
Son Suk-ku, the multi-talented South Korean actor known for his captivating performances in a variety of genres, has been named the latest brand ambassador
The adidas Y-3 Spring/Summer 2024 Chapter 2 collection has arrived, and it’s a stunning display of the brand’s signature blend of sport and boundary-pushing
Kim Jones, Artistic director of Dior Men, scrapped the originally planned Hong Kong runway show for the Pre-Fall 2024 collection. Instead, he unveiled the
Taiwanese superstar Jay Chou, revered as the “King of Mandopop“, has been named Rimowa‘s newest global ambassador. Rimowa, the leading German luggage brand with
PumaA and Coperni, two iconic brands at the forefront of innovation, have teamed up to redefine the boundaries of footwear design with the groundbreaking
adidas Spezial recently announced their newest sneaker: the Gazelle SPZL. The Gazelle SPZL is a modern reinterpretation of the classic adidas silhouette, cleverly weaving
Chanel Métiers d’Art 2023/2024 (Pre-Fall 2024) collection unfolded in Manchester, transforming the city renowned for its industrial past into a vibrant canvas for high